• Sneakerness: the blueprint for the European Sneaker Convention

    The Sneakerness plays a major role in the European market and as a convention, it interlaces the sneaker scene to the fashion and lifestyle scenes.

    In the last few years the continuously growing sneaker culture has proven itself as an important impulse giver; its significance is on a par with that of fashion, music, art and sport.

    The Sneakerness also goes to cities such as Amsterdam, Berlin, Moscow, Paris and Johannesburg.

    For the convention, which successfully took place in Switzerland for the tenth time in 2018, we have been planning the concept for the Hall as well as various booths for many years together with the Sneakerness Team.
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